Minneapolis, Minnesota – June 19, 2023 // Hoxhunt, the market leader in security behaviour change, today announced that the company has partnered with Kite Distribution, a UK focused distributor that specialises in bringing innovative and disruptive security technologies to the UK channel. With human risk at the forefront of cyber-attacks, Hoxhunt has signed Kite as its distribution partner for the UK and Ireland, which will help expand the company’s presence in the region and streamline the delivery of Hoxhunt’s Human Risk Management Platform to UKI-based organisations.
As stated in the 2023 Verizon Data Breach Investigations Report, 74 percent of breaches occur due to human risk, most often derived from social engineering exploits. This partnership between Hoxhunt and Kite will help UK companies reduce their cyber-risk at its greatest source, the human layer. Hoxhunt’s security behaviour change technology is uniquely positioned to reduce organisations’ human-related risk with automated programs that combine artificial intelligence (AI), behavioural science, game mechanics, and individualised and adaptive learning paths, to change attitudes towards risk with minimal operational effort.
“It is our policy to rigorously road test any product that we consider adding to our portfolio as we are highly selective with who we ultimately offer,” said Stuart Nairne-Clark, Business Development Director at Kite Distribution. “Having put Hoxhunt’s technology through its paces and compared it with market alternatives, we realised the full breadth and depth of the company’s security behaviour change capabilities that fill a strategically important cybersecurity market gap. We have seen an increasing demand for solutions which can more accurately and effectively mitigate human risk in recent times, and we look forward to partnering with Hoxhunt to meet this demand”
Through the distribution partnership with Kite, UKI companies have new opportunities to access the human threat detection and response capabilities that the Hoxhunt Platform delivers. Hoxhunt analyses 93,000 new threats every month from a global network of 1.6 million human sensors in 130 countries, to continually enhance their platforms protect-detect-respond capabilities to measurably lower risk.
“When looking for channel distribution partners, we prioritise organisations that have a proven track record working with innovative and disruptive technologies,” said Mika Aalto, CEO and co-founder at Hoxhunt. “Kite’s deep expertise of the security landscape, along with their understanding and enthusiasm for our value propositions, were clear from the onset. We are excited to align our go-to-market efforts in the UKI with this organisation and work more with the regions channel community.”
“Hoxhunt is delivering proven results to securing human risk and we are focused on executing on all strategies to increase market adoption and amplify our presence in the channel community. This partnership with Kite is a key segment that will open up new avenues for organisations to improve their resilience through the Hoxhunt Platform,” said Roy Pickard, Channel Sales Manager EMEA, Hoxhunt. “Kite is a proven distributor in the region and one that we are thrilled to partner with to execute our channel strategy.”
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About Hoxhunt
Hoxhunt, Inc. is a security behaviour change platform that measurably reduces organisations’ risk of a data breach. Hoxhunt combines AI with neuroscience, automation and behavioural economics to enable security behaviour changes across the organisation with gamified programs that automatically adjust to individuals’ needs and skill levels. Empowered to detect and report sophisticated email attacks, people become invaluable security assets. The platform automatically categorises and prioritises the sophisticated threats that have bypassed traditional security technology, which security operations teams use to augment their protect-detect-respond capabilities. Leading organisations like DocuSign, G2, IGT, and Nokia rely on Hoxhunt to mitigate risk at its greatest source—people—and maximize their return on investment.
About Kite Distribution
Kite Distribution is a UK focused, value-added distributor that specialises in bringing innovative and disruptive technologies to the UK channel. Our management have over 50 years of accumulated channel experience, including launching and building markets for some of the most readily recognisable security & networking brands around today.
Our aim at Kite Distribution is to provide each of our vendor and reseller partners with a market leading distribution engine for building incremental revenue. We are also ardent believers in maintaining quality at all times. We endeavour to set a very high level of partner satisfaction from the point the enquiry is picked up, our understanding of the vendors proposition, quote accuracy and turnaround all the way through to delivery and post-sale professional services.
Media Contact
Caroline Dobyns
Lumina Communications for Hoxhunt
